Our Mission
Our mission is to promote the core values of respect, empathy and truthfulness in the social media influence sphere.
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We are building a community of influencers who are aware of their responsibility, and who want to use their voice as a force for good.
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We provide a platform of exchange and dialogue for social influencers, experts, and organisations to share their views and promote best practice.
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We aim to develop new standards by sharing our knowledge, values and experience while at the same time learning from each other.
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We listen, we enable conversations, we offer insights and guidance, and we move ahead.
Ultimately, we aim to foster the use of social media influence as a force for good. Our Code of Conduct is a key instrument in encouraging all community members to use their influence consciously.
